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# Marco Tulio Daza

My name is Marco Tulio, and I’m a full Professor at the University of Guadalajara (Mexico) and an associated member of the Institute of Data Science and Artificial Intelligence (DATAI) of the University of Navarra (Spain). I’m currently pursuing a Ph.D. in Economics and Business

## Sitemaps

- [XML Sitemap](https://tulio.daza.pro/sitemap.xml): Contains all public & indexable URLs for this website.

## Posts

- [Blog](https://tulio.daza.pro/blog/)
- [The Price of Profits: A Brief History of Facebook's Privacy Practices](https://tulio.daza.pro/2023/07/16/the-price-of-profits-a-brief-history-of-facebooks-privacy-practices/) - This essay examines Facebook's (now Meta) privacy practices, highlighting numerous controversies and scandals. It details the extensive data collection methods used to fuel revenue through targeted ads, and significant incidents such as the Cambridge Analytica scandal and internal memos prioritizing growth over user welfare. The analysis reveals Facebook’s hefty fines, the impact on user trust, and the financial repercussions, arguing that Meta’s focus on profits has led to persistent privacy violations and ethical concerns. The essay concludes with a reflection on the implications for shareholders and society.
- [From Data to Dignity: Ethical Challenges in the Age of AI ](https://tulio.daza.pro/2024/07/11/from-data-to-dignity-ethical-challenges-in-the-age-of-ai/) - For Dublin City University Ethics for Business and Technology Course | March 2024 | Marco Tulio Daza Introduction In May 1940, the Nazis invaded the Netherlands. Upon arriving in Amsterdam, Nazi officer Arthur Seyss-Inquart was tasked with identifying opponents of the regime (United States Holocaust Memorial Museum, s/f), including people of Jewish descent, considered enemies of the German
- [The Visible Hand: Adam Smith on Political Economy and State Power](https://tulio.daza.pro/2023/09/03/the-visible-hand-adam-smith-on-political-economy-and-state-power/) - By Marco Tulio Daza In the domain of economic and philosophical discourse, few individuals have left such a lasting impact as Adam Smith. Renowned for his seminal contributions summarized in "The Theory of Moral Sentiments" and "An Inquiry into the Nature and Causes of the Wealth of Nations" (referred to as "The Wealth of Nations"
- [La Mano Visible: Adam Smith sobre Economía Política y el Poder del Estado](https://tulio.daza.pro/2023/09/04/la-mano-visible-adam-smith-sobre-economia-politica-y-el-poder-del-estado/) - Por Marco Tulio Daza Dentro del ámbito del discurso económico y filosófico, pocas personas han dejado un impacto duradero como Adam Smith. Reconocido por sus contribuciones fundamentales resumidas en "La Teoría de los Sentimientos Morales" y "Una Investigación sobre la Naturaleza y Causas de la Riqueza de las Naciones" (que en adelante se referirá como
- [A Weapon of Mass Deception: Ethical Challenges and Responses of Generative AI and chatGPT](https://tulio.daza.pro/2023/05/19/a-weapon-of-mass-deception-ethical-challenges-and-responses-of-generative-ai-and-chatgpt/) - This report was prepared by Alejo Jose G. Sison, Marco Tulio Daza, Roberto Gozalo-Brizuela and Eduardo C. Garrido-Merchan as an input for the President of the United States' Council of Advisors on Science and Technology (PCAST) Working Group on Generative AI. The discussion took place on May 19th, 2023 and covered two topics: 1) AI Enabling Science and 2) AI Impacts on Society. This meeting was livestreamed and it is accessible via the PCAST website.
- [Understanding the 5 Ethical Challenges of Artificial Intelligence: A taxonomy proposal](https://tulio.daza.pro/2023/05/06/understanding-the-5-ethical-challenges-of-artificial-intelligence-a-taxonomy-proposal/) - AI is a fast-evolving technology that is having a significant impact on the world. While AI has the potential to revolutionize our lives for the better, it also poses significant ethical risks that we should all be aware of. From the use of AI-generated deepfakes to the potential for machines to surpass human intelligence, this post presents the five major ethical challenges posed by AI.
- [A Weapon of Mass Deception: the ethics of chatGPT](https://tulio.daza.pro/2023/04/26/a-weapon-of-mass-deception-the-ethics-of-chatgpt/) - A research article (preprint) by: Alejo Jose G. Sison, Marco Tulio Daza, Roberto Gozalo-Brizuela and Eduardo C. Garrido-Merchan. ChatGPT is a chatbot that can generate coherent and diverse texts on almost any topic. Since its rollout in November 2022, a host of ethical issues has arisen from the use of ChatGPT: bias, privacy, misinformation, and job
- [Unveiling the Limitations of ChatGPT in Education: The Risks of AI Hallucinations, Bias, Misinformation, and Disinformation](https://tulio.daza.pro/2023/03/05/unveiling-the-limitations-of-chatgpt-in-education-the-risks-of-ai-hallucinations-bias-misinformation-and-disinformation/) - Generative AI has revolutionized content creation in diverse fields such as art, music, film, literature, and coding. Large Language Models (LLMs), like ChatGPT, have opened up new avenues for answering questions and generating text in response to natural language commands. However, LLMs face significant risks such as artificial intelligence hallucination, algorithmic biases, and the production of false or inaccurate information. I propose a few measures to mitigate these risks. By adopting these measures, we can enhance the trustworthiness and reliability of LLMs, ensuring that they fulfill their potential as powerful tools for content generation and knowledge dissemination.
- [Lecture or Active Learning in the Classroom?](https://tulio.daza.pro/2023/02/03/lecture-or-active-learning-in-the-classroom/) - An experiment using Generative AI. Using chatGPT and StableDiffusion I generated this blog post about cognitive learning theories.
- [Survey of AI ethics in business literature](https://tulio.daza.pro/2022/12/19/hello-world/) - I am thrilled to announce that my latest article on the ethics of Artificial Intelligence in the field of business has been officially published! It has been accepted by the Frontiers in Psychology journal, a reputable publication with a 1st Quartile ranking and JCR impact factor of 4232. In this research piece, "A survey of

## Pages

- [Marco Tulio Daza Ramírez, Ph.D.](https://tulio.daza.pro/) - I am a researcher and educator working at the intersection of AI ethics, governance, and the impact of technology on business and society. I hold a PhD in Economics and Business at the University of Navarra (Spain), specializing in AI ethics and human-centered governance, and graduating Sobresaliente cum laude with International Doctor distinction.My research examines how AI systems,
- [Conference & Lecture Presentations](https://tulio.daza.pro/presentations/) - Spotlight IA para empresarios y directivos: cómo entenderla, usarla y gobernarla bien. Keynote Lecture. This talk introduces business leaders to the essentials of Artificial Intelligence, focusing on its opportunities, risks, and ethical governance. | Slide Presentation | Mallorca Diario | El Debate | Economía de Mallorca | EuropaPress | Gente | Flyer | XXIX Jornada
- [Publications](https://tulio.daza.pro/publications/) - My profile on Google Scholar | ORCID Journal Articles Daza-Ramírez, M. T. (2025, November 20). A virtue-focused sociotechnical framework for fairness in artificial intelligence. SSRN. http://dx.doi.org/10.2139/ssrn.6525059 Daza-Ramírez, Marco Tulio (2025) Meta’s privacy practices on Facebook: compliance, integrity, and a framework for excellence. Discov Artif Intell 5, 139. https://doi.org/10.1007/s44163-025-00388-5 Valdez Zepeda, Andres, Aréchiga, Daniel, & Daza, Marco Tulio (2024). Inteligencia
- [Current Research](https://tulio.daza.pro/current-research/) - My research interests encompass AI Ethics in business, Society, and Economic Growth. Currently, I am working in the following projects: The Ethics of Artificial Intelligence Our 2022 article, "A survey of AI ethics in business literature: Maps and trends between 2000 and 2021," published in Frontiers in Psychology, maps the state of the art, identifies My research interests include AI Ethics, and Strategic Management and their intersection with liberalism, democracy, and economic growth.
- [Curriculum Vitae](https://tulio.daza.pro/cv/) - CV MTD 2025 wwwDownload
- [Reglamento de uso de la propiedad](https://tulio.daza.pro/a168/) - Calle I. Aldama 168, Ciudad Guzmán, Jalisco. México 1. Reglas Generales1.1. Solo los huéspedes incluidos en la reserva tienen permitido permanecer en la propiedad. No se permiten visitas adicionales sin previo consentimiento del anfitrión.1.2. Respeta el vecindario: evita ruidos fuertes entre las 22:00 y las 08:00 horas.1.3. Está prohibido fumar dentro de la propiedad. Puedes utilizar
- [Ph.D. Student in Economics and Business](https://tulio.daza.pro/welcome/) - Hola! My name is Marco Tulio, and I'm a full Professor at the University of Guadalajara (Mexico) and an associated member of the Institute of Data Science and Artificial Intelligence (DATAI) of the University of Navarra (Spain). I'm currently pursuing a Ph.D. in Economics and Business at the University of Navarra, where I specialize in

## Categories

- [Publications](https://tulio.daza.pro/category/publications/)
- [Articles](https://tulio.daza.pro/category/publications/articles/)
- [Education](https://tulio.daza.pro/category/education/)
- [Artificial Intelligence](https://tulio.daza.pro/category/artificial-intelligence/)
- [Liberalism](https://tulio.daza.pro/category/liberalism/)

## Tags

- [Generative AI](https://tulio.daza.pro/tag/generative-ai/)
- [AI Ethics](https://tulio.daza.pro/tag/ai-ethics/)